Customized Revenue Management System
Business Impact
Reduction in Decision-Making Time and Increase in Profit Optimization Efficiency
Problem Overview
A hotel revenue management company was frustrated with its existing revenue software, which played a critical role in consolidating revenue streams, analyzing market demand, and optimizing room pricing. The platform was expensive yet lacked essential features, limiting its effectiveness. Seeking a tailored solution that better aligned with their needs, they turned to Bear Cognition to develop a more cost-effective, feature-rich platform that addressed the shortcomings of their current system.
Solution
The hotel revenue management group approached Bear Cognition to create a more effective revenue management interface. Collaborating closely with their partners, BC outlined a comprehensive plan to reduce decision-making costs, optimize pricing processes, and maximize profits. This plan encompassed ETL processes from each hotel, competitor pricing web scrapers, a pricing optimization model, a robust cloud infrastructure, and a seamless interface. BC initiated the project with custom-built API pipelines to hotel systems, RPAs for report downloads, and web crawlers for competitor price analysis. The automated data collection and transformation processes enabled near real-time reporting, crucial for efficient decision-making. Following data collection, BC's data scientists developed a pricing optimization tool, considering historical pricing and competitor offerings, significantly reducing rate decision times. Concurrently, the DevOps team established a scalable and reliable AWS cloud infrastructure, ensuring high availability and responsiveness. The culmination of this project was a user-friendly interface, tailored to the hotel revenue management company's needs, far surpassing the functionality of their previous software.
Results
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Custom-Built API Pipelines and Automated Data Collection for Real-Time Reporting
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Advanced Pricing Optimization Tool for Efficient Rate Decision-Making
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Highly Scalable Cloud Infrastructure and User-Friendly Interface for Operational Excellence